Seatrium. NAMIC. GF Piping. Venator. 142 Google ⭐⭐⭐⭐⭐ Reviews!
Photographs your CEO wants to be seen in, and your clients believe
No more waiting two weeks to find out the shoot went wrong.
You see every frame on a screen as we make it. You approve the ones that matter before we pack up. And you get a labelled set with the crops already made for every channel you publish on.
Briefs sent during office hours usually get a reply the same day
Ten years photographing people at work for organisations that publish
Their photographs ran in annual reports, sustainability reports, campaign material, careers pages and press kits.
Does this sound familiar?
The last studio sent someone who had not read the brief. Your CEO waited twenty minutes and still remembers it.
The report closes in six weeks. The newest photograph of the leadership team is three years old.
Your website, your deck and your careers page were shot by three different people. Side by side, it looks like three different companies.
Someone tried a generative AI headshot. It came back looking like a stranger wearing your face.
Your branding collaterals can look like this
What we do
Studio Zainal & Zainal is a commercial photography studio in Singapore, led by Zakaria Zainal for ten years. We photograph people at work for organisations that need those images to hold up in public: annual reports, sustainability reports, campaigns, careers pages and executive profiles. Clients include Seatrium, NAMIC, GF Piping, Venator and the National University of Singapore. Zakaria's documentary work is collected by the National Museum of Singapore, has been exhibited internationally, and is published in two books. The studio is at 14 Robinson Road in the Singapore CBD, and we work across Singapore, Malaysia and Indonesia.
What we photograph
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Corporate and campaign photography
For annual reports, sustainability reports, brand campaigns, investor materials and website builds. Every setup is shot to a written brief that names the channel, the crop and the message. A single shoot day usually produces 10 to 20 finished images.
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Executive and leadership portraits
For board profiles, media features, investor decks, conference programmes and LinkedIn. Senior people are busy, self conscious and often running late. We plan for all three. See our executive and personal branding work
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Employer brand and workplace photography
For careers pages, recruitment campaigns, EVP launches and internal communications. Candidates can tell a real team from a staged one in about half a second. We photograph the real one and make it look good.
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Industrial and facility photography
For operational sites, plants, yards and production floors, including permit controlled environments. See our industrial photography page
Most photographers ask what the picture should look like. We ask what it has to do.
A photograph for a report cover has to hold a headline and a caption, and still work at full bleed.
A photograph for a careers page has to answer a question the candidate never says out loud: what is it actually like to work here?
A portrait in an investor deck has to read as steady and human at the same time, because a board, a journalist and a job candidate will all look at it, and all three can tell when it has been managed.
Those are three different photographs. Treating them as one job is where most shoots go wrong.
Every photograph makes an argument about the people in it. We decide what that argument is before we set up a light.
You work with me directly
Not a junior sent after the pitch. I have spent 15 years photographing people in professional settings. My documentary work is collected by the National Museum of Singapore, has been exhibited at Noorderlicht in the Netherlands and at Dali in China, and is published in two books. I also lead the visual storytelling curriculum for the Asia Journalism Fellowship. That background is why the pictures hold up next to serious writing.
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One shoot, six jobs
From annual report cover to media and press kit, every file we deliver is named and grouped by the job it does. Your team should not have to open forty images to find the one for the newsletter.
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What the photograph has to do?
Hold a headline and a caption at full bleed.
How we shoot for it?
Wide frame with clean space for type
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What the photograph has to do?
Answer "what is it like to work here"
How we shoot for it?
Real work, real desks, real faces
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What the photograph has to do?
Read as senior and approachable at once
How we shoot for it?
Controlled portrait, quiet background
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What the photograph has to do?
Survive heavy cropping on mobile
How we shoot for it?
Wide, centre weighted, generous margins
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What the photograph has to do?
Work at thumbnail size
How we shoot for it?
Tight crop, one strong subject
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What the photograph has to do?
Be usable by an editor with no brief
How we shoot for it?
High resolution, captioned, no logo clutter
Zeiss
Here, creativity meets opportunity. Whatever you're building, we're here to help you take the first step with confidence. Driven by curiosity and built on purpose, this is where bold thinking meets thoughtful execution. Let’s create something meaningful together.
Zeiss
Here, creativity meets opportunity. Whatever you're building, we're here to help you take the first step with confidence. Driven by curiosity and built on purpose, this is where bold thinking meets thoughtful execution. Let’s create something meaningful together.
No more stiff, outdated headshots
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Look credible, instantly!
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Stand out from the crowd
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A polished LinkedIn profile
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No more stiff, outdated headshots 〰️ Look credible, instantly! 〰️ Stand out from the crowd 〰️ A polished LinkedIn profile 〰️
Photographs that do more than show your face. They show why people should trust you.
Personal branding photography is a set of professional images built around who you are, what you do, and the audience you're trying to reach. Not just a headshot—a visual library you can use across your website, LinkedIn, press kits, speaking proposals, and marketing campaigns for 6–12 months.
We photograph founders, C-suite executives, consultants, and thought leaders in Singapore. We shoot in various studios and also on location—in your office, your workspace, or anywhere that’s convenient for you.
What Our Clients Are Saying
What I appreciated most was how intentional the session felt. It wasn’t just about getting a few good shots, but about capturing something that actually felt like me. Zak was attentive to the small details — posture, light, expression — without ever making it feel rigid. The final portraits turned out clean, natural, and quietly striking. They feel elevated without trying too hard.
Jessica L, Lupl
Zack has a real talent for combining technical skill with genuine storytelling, which made the whole portrait session feel effortless. His directions were clear and confident, so I never felt awkward or unsure during the shoot. The final photos turned out exactly as I hoped—professional yet approachable, with just the right balance of authority and warmth.
Edward T, GERI
Zack brought out the best in me through the photographs and most importantly I enjoyed myself in the process. If anyone is looking for candid and personalized photo sessions, he is your "go to" person.
Rahika S, Bank of America
What Personal Branding Photography Includes?
A headshot is one photograph of your face. Personal branding photography is a broader project—a working session that produces 8–20 images across different looks, locations, and contexts.
Most personal branding sessions at our studio take one to two hours, including two to three outfit changes. We start every project with a 30-minute discovery call to understand your audience, your industry, and the visual tone you're aiming for. We deliver 10–20 retouched images within 10 working days.
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Clean, well-lit, suitable for your LinkedIn profile, company website, or conference bio. This is your handshake photograph—the one that makes people feel like they already know you before you've met.
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You in your workspace, your office, your studio, your lab. These photographs show context. They tell people not just who you are, but where and how you work.
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Something with more intention—a photograph that could sit comfortably in a magazine feature or a press profile. Lighting, composition, and mood are all considered. This is where the work moves from documentation to storytelling.
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Candid and semi-candid images: you at your desk, in conversation, walking through a space, holding the tools of your trade. These are the photographs that fill your website, social media, and marketing materials for the next year without looking repetitive.
Who Hires a Personal Branding Photographer?
Not everyone needs this. A standard headshot is fine for most people. Personal branding photography is for people whose face is closely tied to their business — where how you're perceived directly affects whether people hire you, invest in you, or follow your work. Our typical clients in Singapore include:
Founders and CEOs who are the public face of their company. Investors, partners, and clients form impressions of your business based on how you present yourself. When Bridgewater Associates established their Singapore branch, their Chief Operations Officer Tom commissioned a personal branding session to match the firm's global standard of professionalism.
Founders and CEOs
Consultants and professional service leaders who sell expertise, not products. If you're a lawyer, financial adviser, therapist, or management consultant, your personal brand is your primary marketing asset. The photograph on your website is doing a job — it either builds trust or it doesn't.
Consultants and Service Leaders
Thought Leaders and Speakers
Thought leaders and speakers who need a library of images for press features, conference bios, podcast appearances, and social media. One headshot isn't enough. You need variety — different crops, different moods, different settings — that works across 10+ channels without looking like the same photo reused everywhere.
Marketing communications and HR leaders who are building out a company's leadership page, annual report, or employer branding content. You need consistency across your entire leadership team, not a collection of selfies and five-year-old headshots from different photographers.
Marketing and HR Leaders
How It Works: From Discovery Call to Delivery
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Discovery Call (30 minutes, free)
We talk about your goals, your audience, and how the photographs will be used. This isn't a sales call—it's a planning session. We discuss wardrobe, locations, visual references, and timeline. If you have a creative brief from your marketing team, even better. If you don't, we help you build one.
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The Session (1–2 hours)
We shoot at a studio, at your office, or at an agreed location in Singapore. During the session, you can review images on a tethered screen in real time—choosing angles, expressions, and compositions as we go. Most people are nervous at the start. That's normal. Making you feel comfortable is part of the job.
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Selection (48 hours after)
We send you a private online gallery with 50–100+ images, lightly edited for exposure and colour. You pick your finals—typically 7–20 for a personal branding session.
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Delivery (7 days)
We deliver your retouched images in high resolution via secure download link. Retouching is natural—skin refinement, under-eye correction, stray hair cleanup. Not plastic. We also provide web-optimised versions for social media and email. Need them faster? We've turned around urgent projects in 3 working days.
Personal Branding Photography Rates in Singapore
Straightforward pricing. No hidden fees. Every project is scoped after the discovery call, but here are realistic ranges so you can plan:
All packages include a standard usage licence covering your website, social media, LinkedIn, press releases, email marketing, and printed materials. Extended licensing for advertising or third-party use is quoted separately.
We provide a detailed quotation within 24 hours of the discovery call.
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SGD 800–2,200 for a one to two hour session. Pre-shoot consultation. 10–20 retouched images across multiple looks and settings. High-resolution digital delivery. Web-optimised versions included.
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SGD 250–750 for a 30–45 minute session. Two to three retouched images. Studio or on-location. Ideal if you need a single strong portrait for LinkedIn or your company bio.
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We’ll prepare a bespoke estimate for organisations booking personal branding sessions for multiple executives or leadership team members. Volume pricing applies. We build a production schedule that minimises time away from desks.
Clients We've Worked With
"Quick to engage, convenient, and great product quickly delivered at a high quality and very reasonable price. Highly recommended."
Tom — Chief Operations Officer, Bridgewater Associates Singapore
As the COO of Bridgewater's newly established Singapore branch, Tom needed personal branding photographs that would sit alongside the firm's global leadership profiles. We shot at Marina Bay — using the Singapore skyline as a backdrop that communicates both the city and the scale of the firm's Asia presence. 
“I had a beautiful experience shooting with Zack. Zack was professional & very helpful in making me comfortable in front of the camera. Photos turned out beautiful and looking forward to using it for my business.”
Sharan D, Founder, SoulWork Space
Launching her own private practice, Sharan of SoulWork Space needed personal branding photographs that would reflect trust, authenticity and confidence. We shot at a studio and also outdoors to reflect their mission: compassionate counselling to help you navigate life's challenges, process grief, and find your path forward.
“The process from beginning to end was comfortable, and you can tell that each part of the service island well thought-through, from getting to know your personal goals to choosing outfit and accessories to reflect your individuality – and directing in shoot for your personality to shine in the photos. I absolutely love the end results (as someone who typically feel very uncomfortable in shoots) and would thoroughly recommend Zack and come back for more in the future.”
Disha P, Senior Campaign Exec, Fifth Ring
Embarking on a new chapter in her professional life, Disha embarked on a personal branding photographs that underscored her executive presence, authenticity and confidence. We shot at a studio and also outdoors for her personality to shine through in the photographs. 
“I appreciate Zak’s professionalism and sharp attention to detail when it came to taking my personal branding photographs. He understands and has managed to capture photographs in a way that communicates my energy and personality really well. I’d definitely recommend him!”
Sarah Bagharib — Founder, Crazycat & Shine Bright Media
Sarah runs a media company built on vulnerability and storytelling. Her personal brand is inseparable from her business. We worked together to create a library of images that captured both her professional authority and her warmth — photographs she could use across Crazycat's website, her speaking portfolio, and social media content for the next 12 months.
“I had a really great experience doing my portrait shoot with him. He made the whole session feel relaxed and comfortable, which helped me look more natural in the photos. He’s very easy to work with, patient, and professional. The overall experience was smooth and enjoyable, and I’m very happy with how the photos turned out.”
Rico W, Sales Marketing Manager, Eco-Flex Cable Engineering
Why Work With Studio Zainal & Zainal
There are many photographers in Singapore who offer personal branding sessions. Here's what's different about working with us:
We don't shoot weddings, products, food, or events. Portraits and personal branding are the core of our practice. Every session benefits from thousands of hours spent learning how to make real people — not models — look and feel their best on camera.
We only photograph people
Our background is in content strategy, editorial, and brand communications. We don't just take photographs — we think about how they function inside your marketing. Which crop works for LinkedIn. Which tone works for your website. Which image works for a conference bio versus a press feature.
We understand how the images will be used
Named clients trust us
We work with organisations including the National Institute of Education, Zeiss, Bridgewater Associates, Workato, Checkpoint Theatre, Temasek Foundation International, Republic Polytechnic, and Mekong Review. We understand how corporate marketing teams work, what marcomm directors need, and how to deliver on a brief.
Frequently Asked Questions About Personal Branding Photography
Q: What's the difference between a headshot and personal branding photography?
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A headshot is one photograph — face, shoulders, clean background. Personal branding photography is a full session producing 15–40 images across multiple looks and settings, designed to give you a content library for 6–12 months.
Q: How should I prepare for a personal branding session?
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Bring 2–3 outfit changes. Solid colours photograph better than patterns — navy, charcoal, white, and jewel tones work well. Get a haircut a week before, not the day before. We'll send you a detailed prep guide after the discovery call.
Q: How long does a personal branding session take?
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Between 1.5 and 2.5 hours, including outfit changes and any location moves. Most people settle in within the first 10 minutes.
Q: Can you shoot at my office instead of your studio?
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Yes. Many of our best personal branding images are environmental portraits — shot on location at your workspace, office, or a setting that tells your professional story.
Q: When will I receive my final images?
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Within 7–10 working days of selecting your finals from the online gallery. Urgent delivery in 3 working days is available with advance notice and fee.
Q: Can I use the photos on LinkedIn, my website, and marketing materials?
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Yes. All packages include a standard licence covering your website, social media, LinkedIn, press releases, email marketing, and printed materials.
Ready to start?
Get hired, get booked and get trusted, even before the first meeting. Get photographs that do more than show your face.
They show why people should trust you.
The first step is a free discovery call — 30 minutes where we talk about your goals, your audience, and how the photographs will be used. No commitment, no pressure. If it's a good fit, we'll send you a detailed quotation within 24 hours. Email us at hello@zainalandzainal.com